Eskimoz Academy ●
academy.eskimoz.fr

About Eskimoz Academy
The Eskimoz Academy This is the Eskimoz agency's training center, dedicated to digital acquisition. The site offers practical courses in person, remotely, or online, covering SEO, SEA, Data, and Artificial Intelligence. These courses are taught directly by the agency's expert consultants, guaranteeing learning grounded in real-world market realities and highly practical application.
These programs are designed for marketing professionals, businesses (with customized training options), and individuals seeking career changes through an intensive Bootcamp. Furthermore, the academy is Qualiopi certified, enabling financial support for training programs from various public organizations (OPCO, France Travail).
Project summary:
The project consisted of a complete overhaul of the existing platform, whose outdated design required a complete visual and ergonomic overhaul. The main challenge was tosignificantly improve the user experience (UX) and the user interface (UI) to modernize the image of the academy and actively support the growth of this strategic business unit for Eskimoz.
From a technical standpoint, the site was completely rebuilt using WordPress with an approach custom, including the creation of a custom theme and the development of custom Gutenberg blocks.
This architecture not only provides a smooth and attractive learning path for future learners, but also guarantees Eskimoz teams total flexibility in the administration and layout of content on a daily basis.
Project scope:

Editor Gutenberg
Content integration (20+)

CRM integration

