Subway Franchise ●
subway-franchise.fr
About Subway Franchise
The site Subway Franchise is dedicated to the promotion and development of Subway® franchises in France.
It offers detailed information on franchise opportunities, the steps to becoming a franchisee, and the benefits of joining the Subway® network.
The website features testimonials from successful franchisees, inspiring videos, and articles about franchisee success stories. It also offers personalized support for new and multi-unit franchisees. The site further presents the brand's history and family tradition in France.
Finally, it offers the possibility to submit an information request for those who wish to start a business in the fast food industry with Subway®.
Project summary:
Subway had a website dedicated to its unfinished French franchises which had technical shortcomings.
They also wanted to develop the site's content in order to increase their visibility and improve their search engine ranking and conversion rate.
Emphasis was placed on developing fluid, conversion-rate focused pages, improving performance, the site's technical structure, and implementing SEO recommendations.
Project scope:

